All media messages are constructed by their authors, but they are also conditioned by their social contexts.
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The Internet opens up the world to us, but it also opens us up to the world.
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The medium is the message (Marshall McLuhan).
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When looking at a media image, we must consider what is being highlighted and how it is being framed, as well as what is being omitted.
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We have enormous access to digitally delivered content, but we are responsible for understanding their various underlying usage rights.
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